How to Build a Megaphone for Change

How to Build a Megaphone for Change

How to Build a Megaphone for Change Hire a Guide! To impact real change in a community, you need lots of people on board. You can’t do it alone. You need an active and engaged mass of supporters ready to jump in and help the cause. As I’ve become more involved in the...
4 Reasons You Need to Hire a Copywriter

4 Reasons You Need to Hire a Copywriter

4 Reasons You Need to Hire a Copywriter Hire a Guide! We see this scenario a lot. A small business owner comes to us wanting a new website. They say, “We will provide all the content, we just need you to make it pretty.” When you don’t hire a copywriter and...
The Perfect One-Liner or Elevator Pitch

The Perfect One-Liner or Elevator Pitch

The Perfect One-Liner or Elevator Pitch Hire a Guide! Why is it important to have a strong one-liner or elevator pitch? Imagine This: You’re at your child’s soccer game on a brisk fall Saturday morning. While the kids are playing, you are chatting up other parents on...
5 Things Law Firm Websites Get WRONG

5 Things Law Firm Websites Get WRONG

5 Things Law Firm Websites Get WRONG Hire a Guide! Lawyers are notorious for having terrible marketing strategies. Personally, I think it’s why so many law firms spend exorbitant amounts of money annually on marketing. According to this article: Some personal injury...
How to Become Known to Your Customers

How to Become Known to Your Customers

How to Become Known to Your Customers Hire a Guide! Every small business struggles at some point to figure out how to become known to their customers. So, let me reassure you — you are not the only one. Often, we look at major brands absolutely killing it on TV,...